Picture this: A family is preparing for their annual spring clean. While sorting through their mail, they find a colorful postcard with the words, “Dust Off Your Savings—Spring Has Sprung!” in bold letters....
The goal for restaurants and retail stores is clear: drive more local traffic, attract new customers, and boost sales. But with so many marketing options available, how do you ensure your message stands out and connects with your audience?...
Your customers deserve to feel valued, and a well-designed EDDM campaign can be the perfect way to make that happen....
Reaching your local audience can be a challenge, especially when traditional advertising feels too broad and digital efforts fail to connect with the households that matter most....
In today's digital world, most of the messages we receive as consumers come from online platforms. However, leveraging traditional methods of communication is still effective for reaching customers. According to Newswires, direct mail boasts an average response rate between 2.7% and 4.4%, while email only...