The combination of direct mail and email can be a powerful marketing strategy. Not only does it help you connect with more potential customers, but evidence suggests that combining the two forms of media can even increase response rates....
In the modern world that we live in, most consumers get constantly bombarded with sensory and visual information through online platforms. ...
When it comes to marketing, print is still relevant. And a well-designed postcard is a great tool to have in your marketing toolkit....
Figuring out which channels to use for your company's next campaign can be tricky: sometimes, a more traditional print-ads approach seems useful, while other times, a social media campaign feels like the way to go. ...